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Logo Standards

The UTHealth logo is the visual representation of our identity as the most comprehensive health science university in The University of Texas System and the U.S. Gulf Coast region.


Definition and Usage

UTH-Standard-OrangeGray-RGB

The UTHealth logo, which contains the full name of the university, should appear on all communications, print and digital.

The UTHealth logo is to be used as one unit. Elements of the logo cannot be used separately or combined with other elements. The UTHealth logo includes the registered trademark (®) symbol. The previous version of the logo with a trademark (™) symbol must be updated with the logo with the registered trademark (®) symbol.

Various configurations and file formats of the UTHealth logo can be accessed via the UTHealth Multimedia Library using your university-issued credentials. Users outside of the university may request access by contacting the Office of Public Affairs.

The different configurations provide flexibility in proper logo usage within any space, while maintaining proper size and safe space.

Size and Space

The standard configuration of the UTHealth logo should be no smaller than 1 inch wide, and the horizontal configuration should be no smaller than 1.25 inches wide.

The logo should always have a buffer of “safe space” around it. Elements such as typography, photos, diagrams, or other images should be placed at a safe distance from the logo, and not touch, overlap, or overprint the logo. The capital U in UTHealth, as measured from top to bottom and left to right, is the designated distance for “safe space” around the logo.

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The UTHealth brand exists not only on a building or document, but in the minds of our students, patients, faculty, and staff.


UTHealth School Logos

The logo of each of the six UTHealth schools contains the UTHealth logo and follows all logo standards.

All UTHealth school logos are also available for download in various configurations and file formats from the UTHealth Multimedia Library using your university-issued credentials.

In the event that a UTHealth school name is changed, the school’s new logo will contain the UTHealth logo and the school’s new name. The Office of Public Affairs and the school communications team will partner with the Office of the President, Office of Development, and Office of Legal Affairs to develop new branding in the event that a school is renamed.


Color Tool

All UTHealth logos (including school logos) have several color options in official UTHealth colors. These are black, orange/gray, orange/white, and white.

Use the tool to find the logo color option and configuration you need. You will then get a link to download the logo directly from the UTHealth Multimedia Library using your university-issued credentials. Users outside of the university may request access by contacting the Office of Public Affairs.

BACKGROUND

FOREGROUND


Usage Do’s and Don’ts

Specialized Logo Requests and Co-Branding

Following guidelines established in HOOP 116, no independent logos or images are allowed to represent schools, departments, or entities of the institution unless prior written approval is obtained from the Office of Public Affairs. 

However, UTHealth-branded logos for departments, offices, centers, institutes, and university programs/organizations can be requested through the Branding and Creative Services  team in the Office of Public Affairs.

The Office of Public Affairs will consult with the Office of Research and Academic Affairs and/or school academic affairs office to prioritize the needs and goals of university and school centers and institutes to determine the best branding approach.

Examples

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UTH-ISCD_Standard-DeptRight-OrangeGray-RGB

Specialized Logo Requests and Co-Branding

  • Logos for smaller entities

    Following guidelines established in HOOP 116, no independent logos or images are allowed to represent schools, departments, or entities of the institution unless prior written approval is obtained from the Office of Public Affairs. 

    However, UTHealth-branded logos for departments, offices, centers, institutes, and university programs/organizations can be requested through the Branding and Creative Services  team in the Office of Public Affairs.

    The Office of Public Affairs will consult with the Office of Research and Academic Affairs and/or school academic affairs office to prioritize the needs and goals of university and school centers and institutes to determine the best branding approach.

    Examples

    UTH-SD-PD_Standard-SchoolDeptRight-OrangeGray-RGB

    UTH-ISCD_Standard-DeptRight-OrangeGray-RGB

  • Co-branded logos

    When the UTHealth logo is coupled with another organization’s or institution’s logo in a co-branded relationship, approval must be obtained by both UTHealth and that entity. For guidance on co-branding, please contact the Branding and Creative Services team in the Office of Public Affairs.

    In a co-branded logo, the UTHealth logo should be displayed in a balanced visual relationship with other sponsors. If the joint relationship is used to co-brand an academic program, the academic header should take prominence above the co-brands. The co-brands should share equal visual and typographic weight. If the joint program website is hosted on a UTHealth domain, the UTHealth logo should be listed first.

    Logos may be separated with a black or gray thin linear rule or white space that measures at least the height of the U in UTHealth. Even more white space is always acceptable and encouraged.

    Examples

    UTHealth_Mercedes-Benz Co-Brand-Logo-web

    UTH-MDA-CoBrand-Standard-RGB

  • University seal

    The seal of The University of Texas Health Science Center at Houston may only appear on official documents (diplomas, acceptance/offer letters, transcripts) and may not be used on merchandise, websites, or social media of any kind. No school is permitted to create or use their own seal. The seal MAY be used on commencement programs and printed materials used at the commencement ceremony, but MAY NOT be used on any commemorative merchandise sold or purchased in relation to commencement exercises. The official UTHealth university or school logo should be used in addition to the seal on all commencement materials.

    The only exceptions made to this standard are at the discretion of the Office of the President.

    Note: MD Anderson UTHealth Graduate School may use the seals of The University of Texas Health Science Center at Houston and MD Anderson Cancer Center for its official documents.


Special Promotional Use

An abridged version of the UTHealth logo may be used to accommodate very small or detailed applications on apparel and promotional items, such as embroidery. The vertical version must be no smaller than 1 inch wide. The horizontal version must be no smaller than 2 inches wide. For more information and the proper file format, please contact the Branding and Creative Services team in the Office of Public Affairs.


Licensing

Following guidelines established in HOOP 8, use of the UTHealth name or logo, or UTHealth school name or logo, or any other representation of UTHealth on merchandise offered for sale, resale, or to be given away is prohibited without written authorization of the Office of Public Affairs in advance of order placement. Requests should fully describe the requested use, merchandise and purpose. Once approved, a licensed vendor must be engaged to fulfill the order, and any graphic representation of UTHealth and/or its entities used on the order must conform to UTHealth Brand Standards. In order to place the university’s logo or name on merchandise for sale, resale, or as a gift, the vendor producing such merchandise must be licensed through The University of Texas System Trademark Licensing Office. All net trademark royalty income received by the university for sales of products bearing its trademark are set aside for scholarship programs. A current list of licensed vendors is available to view and download by clicking on The University of Texas Health Science Center at Houston from the UT System Institutions page.


Tapestry

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The tapestry may be used alone in specific circumstances, such as social media avatars, mobile app icons, website favicons, video “bugs” (corner watermarks), and a graphic element in conjunction with the UTHealth logo.

The tapestry alone is NOT a registered trademark, and is NOT permitted to be used as a substitute for the UTHealth logo.

It should be used only if the application would require the UTHealth logo to be smaller than the minimum size (1-inch width), and the UTHealth affiliation is already present. For example, the tapestry could be used as an indicator on a map, with the entire logo also present. The color usage guidelines established for use of the UTHealth logo also apply to the use of the tapestry, with exceptions for social media avatars.

The tapestry may also be used as a design element or motif in certain situations, e.g., a design element or motif in an external or internal campaign, a packaging design element, a service pin, or an element on a chart or graph. These uses would require permission from the Branding and Creative Services team in the Office of Public Affairs.

The minimum size for the tapestry is 0.375 inches wide. For a favicon, the .ico file can be 32x32 or 16x16 pixels.